“I’ve often found that in times of stress, opportunities to improve and innovate present themselves.” That’s been Fred Gross’ philosophy as he’s entered his new position as VP of Sales and Marketing at Origlio. It’s Monday morning and we’re sitting in Gross’ office as he prepares for his scheduled leadership meeting with Mike Kugler, Senior…
Sean Hamel is not just your local Mass Bay Brewing sales rep (home of Harpoon and UFO Beer), he’s also part owner of the company! Well, technically since 2014, all full-time Mass Bay Brewing employees own a portion of the brewery, but that doesn’t make it any less impressive. In fact, as Hamel tells us, it makes…
Stone Brewing’s new CEO Maria Stipp brings her extensive experience to one of the nation’s largest craft breweries. The exhaustive process of finding a new CEO for a top 10 craft brewery can oftentimes take more than a year. But for Stone Brewing founders Greg Koch and Steve Wagner, it took less than a month….
Hard kombucha harnesses all the biggest trends in beyond beer – and it’s ready to enter the mainstream. Here’s the tea: Hard kombucha is the next big thing in beer. A bold statement, we know. But kombucha, or “booch” as it’s often called, is seeing growth, more than many industry experts ever expected. Non-alc kombucha…
A New Way to IPA Hop Valley Brewing Co. is taking the nation by storm with their wildly successful, less bitter IPAs. To the beer aficionado, “hop valley” sounds like a wonderland. You might imagine acres of Azacca, miles of Mosaic and clusters of Citra as far as the eye can see. And while the…
Yearning for some semblance of normalcy, a sizeable portion of the public is rushing back to bars and restaurants determined to make up for the fun halted by the pandemic. But there is no going back to “business as usual”… at least not yet. Labor and product shortages, rising prices and the highly infectious Delta…
In the holiday 2020 blog, we were six months into Covid and had the ability to analyze consumer behavior and make some educated guesses about what was next. We looked at it from three perspectives: Insecurity, Transition, & Recovery. Insecurity All of us experienced some level of personal & professional insecurity in the spring of…
Boomers are back & better than ever! As a Food Marketer, I know that the future belongs to the Millennials & Gen Z. However, as a Baby Boomer, I am not ready to ride off into the sunset (even if I enjoy a beverage on the beach at sunset during the summer). But much like…
New studies and statistics help determine tap lineups and cooler door layouts that will maximize profits. With indoor dining resuming and life returning to some semblance of normal, what better time to look at how to best optimize your tap lineups and cooler door placements. In the on-premise, the tap lineup and menu play a…