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Hop Art

Dogfish Head’s Package Refresh: Crafting a Consistent Story Founder Sam Calagione discusses his efforts to align brand image with craft spirit. Sam Calagione, founder of the award-winning, and still “Off-Centered” Dogfish Head Brewery has a lot in common with British rock legend Rod Stewart. Both men know (almost on a cellular level) that “Every Picture Tells…

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Shiner Ruby Redbird 

Shiner was well ahead of the curve when they first brewed Ruby Redbird in 2011. Long before wellness trends became all the rage for breweries looking to capitalize on low-calorie, high-flavor offerings, Ruby Redbird gave drinkers what they were looking for: all-natural fruit flavors and a low-calorie content.   Now Shiner is pushing the envelope…

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Moosehead’s Got a New Look

New Antlers, Same Moosehead. In the competitive world of beer, staying relevant and appealing to evolving consumer tastes is essential. And so, Moosehead, one of Canada’s oldest and most iconic breweries, recognized the need to rejuvenate its image and connect with a new generation of beer enthusiasts. Fresh colors and imagery have breathed new life…

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Yuengling Bongo Fizz

This exciting new addition to Yuengling’s year-round portfolio, Bongo Fizz is a tropical-inspired treat from liquid to label. When you pop open a can of Yuengling Bongo Fizz, tropical relaxation and refreshment are just a sip away. This smooth, refreshing premium beer, which delivers a juicy burst of natural mango, is the Pottsville Brewery’s latest…

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Dock Street Wedding Beer

To Have & to Hold, Dock Street’s Wedding Beer Brings “Something Brewed” to Wedding Celebrations. Wedding season is upon us, and it’s no surprise that soon-to-be newlyweds often take great care when considering every detail of their upcoming nuptials. Specialized vendors are selected for everything from the food to the clothing to the flowers, typically…

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Allagash Hop Reach IPA

Every aspect of Allagash’s first-ever year-round IPA was carefully thought out. Nearly 30 years after it was first released, Allagash White is still one of the best-selling Belgian-style witbiers in the world. But the team at Allagash knew it was time to add an IPA to the roster – both for consumers and themselves. “First…

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Anchor Christmas Ale

This tasty tradition honors the past in exciting new ways, year after year. ’Twas the fortnight before Christmas in Fritz Maytag’s house… Just like the renowned poem, there are things we look forward to each year as the holidays roll around. For beer aficionados, it’s the annual release of a new Anchor Christmas Ale with…

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Allagash River Trip

A remarkable pale ale, River Trip’s new look is inspired by the beauty seen while floating down the Allagash Wilderness Waterway in a canoe. Picture this: a serene, winding river on a sunny day. Miles of pristine forest surrounding you on all sides. The birds are chirping in the distance and all your worries slip…

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Shiner TexHex IPA Series

Colorful, Edgy & Cool, Shiner TexHex IPAs Take a “Texas Two-step” Out of its Comfort Zone. A magical new series of beers can’t sit on the shelf with a boring label. That would be a disservice to the delicious liquid hiding in the can yearning to be enjoyed. And so, a little brewery from Shiner,…

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