Retail Edge

Cheers to Over 150 Years of Heineken

Brewed to be the best since 1873

A commitment to premium taste and quality have made Heineken one of the most iconic beer brands in the world. When you see the red star on the green bottle, you know every ice-cold, crisp sip will deliver that richly satisfying flavor with subtle fruity notes. This tradition of taste has lived on for over a century and a half thanks to the simplicity and quality of the ingredients and the meticulous attention to the brewing process. Cheers to over 150 years!

Heineken

Heineken is everything a European pilsner should be: bright and deep golden in color and endowed with a warm, malty fragrance that’s superbly countered with a balanced hop aroma. The pleasing malt flavor yields accents of fruit and yeast that are perfectly matched by a distinct yet mild bitterness.  

Wherever you go in the world, it’s always refreshing to see something you recognize. That green bottle, the red star, the smiling ‘e’… like an instant welcome from an old friend.

Heineken Silver

Heineken Silver is a great-tasting, extra refreshing beer that is brewed with a passion for quality and all premium ingredients. Unlike most beers, Heineken Silver is brewed with an ice-cold lagering process at -1° Celsius. This smooths out any heaviness and bitterness, making the beer easy to drink with an extra refreshing taste and light, subtle finish. Heineken Silver has only 95 calories and 3.2g of carbs. 

An extra refreshing beer, for real.

Heineken 0.0

Named the Best Zero Alcohol Beer by USA Today, Heineken 0.0 has a fruity, subtle malt aroma and a perfectly balanced taste, with fruity notes and a soft, malty body. This inspiring and innovative beer without alcohol will be met with a pleasant, refreshing and clean aftertaste. 

Brewing a great tasting 0.0% alcohol free malt beverage, it wasn’t easy but not impossible.

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