About Beast:
Monster Energy is about to turn 21! And in honor of the big birthday, they are introducing The Beast Unleashed! The folks at Monster Energy hit delete on the energy blend, cut out the caffeine and ditched the sugar. Next, they brewed the smoothest tasting alcohol ever and blended it with their tried-and-true flavors. The Beast is Unleashed! Great taste, 6% alcohol and no sugar to weigh you down. Get ready to celebrate and don’t be afraid of the big bad beast. The Beast Unleashed should be merchandised in the beer section of stores. Under no circumstances should it be merchandised next to Monster Energy products or items that might mistake it for anything other than an alcoholic beverage.