Heady Times' 100th Issue

July 20, 2018
You've heard the old song “99 Bottles of Beer on the Wall”, well we realized that we have 99 issues of Heady Times in our archives. In your hands is number 100, a milestone that sent us looking back at this publication’s very humble origins. 
In the early 1990s, the American beer scene began to change. And Origlio Beverage was determined to change right along with it. The company began curating an extensive portfolio of the most sought-after imports, local & domestic crafts and FMBs. But to use an old baseball analogy, You Can’t Tell the Players without a Scorecard and that’s why we created Heady Times for you, our valued customers. Over the course of almost 25 years, the publication has evolved, but it’s mission remains the same, and that is to give you the information – and great stories – you need to maximize sales. 
In honor of our 100th issue, we’ve created a timeline to chronical how Origlio Beverage and Heady Times have changed since the magazine’s 1994 inaugural edition.
Heady Times’ 1st issue debuts the return of Ortlieb’s beer. “Crafted Beers Taking Off!” sets the tone for future editions
Origlio moves to state-of-the-art facility in Northeast Philadelphia 
All electric forklifts reduce propane exhaust
Origlio first to use TwinLode Racking
Origlio distributes Yuengling in Philadelphia area 
Early Delivery Discount (EDD) begins
Lew Bryson pens first-ever “Beer Guy” column
Draught Lines magazine hits the shelves, exploring the beer scene in the Delaware Valley 
Dogfish Head, Allagash, Stone and other award-winning crafts join the lineup on the heels of the Kunda Beverage acquisition
Origlio Beverage named Wholesaler of the Year by the Brewers Association
Dock Street is Heady Times’ first-ever “Brewer Highlight”
PA permits Sunday beer sales 
Origlio goes live on social media 
The new, innovative Origlio.com debuts to its customers 
Develops a keg rack system for safe keg deliveries
Origlio acquires All Star Distributing in Reading, PA 
Steve Hawk takes over as Beer Guy, Lew Bryson moves over to Draught Lines magazine
Full color sell sheets available at Origlio.com 
Origlio is the first area wholesaler to provide window perforated signage
Sales reps use iPads to take orders in real time
Pennsylvania law allows sale of 6-packs, 12-packs and single serve 
Origlio sales force becomes Cicerone certified (level one)
FinTech, a paperless way to pay for beer orders becomes an option for all accounts 
Free, downloadable shelf talkers available at Origlio.com 
Origlio DSRs drive 2 million miles without any reportable accidents
Heady Times’ 100th issue highlights the success of Guinness & Smirnoff
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