Win What You Want With Smirnoff Ice and Parrot Bay! |
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Diageo Premium Adult Beverages (PAB’s) are partnering with eBay, the world’s #1 e-commerce brand, and eMusic, a leading online music provider, to make the 2008 "Under- The-Cap" promotion the strongest yet! It's so easy for consumers to win! Just check the code under the cap of specially-marked packages and visit smirnoffice.com or parrotbay.com to enter or text the cap code immediately from a mobile phone to "PRIZES" for Smirnoff Ice and Smirnoff Raw |
Tea or "PARROT" for Parrot Bay. Prizes will be awarded every 60 seconds, driving constant demand for featured PAB's. During each program wave, consumers will have a chance to win a Grand Prize of $15,000 to use toward any purchase on eBay and daily prizes include hundreds of eBay gift certificates or an "Instant Win" of music downloads! This summer, turn your retail store into a winning environment with Diageo and its exciting line of PAB's! |
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Modelo Especial Campaign Serves Up Liquid Gold!Modelo Especial is one of the fastest growing imported beers in recent history and the #3 import in the country! This beer is a must for those looking to capture the flavor of Mexico. Modelo launched its first general consumer market advertising campaign, “Let it be Served” this spring. The eye-catching, stylish ads focus on the brand’s distinctive bottle and unique look. These advertisements have appeared in several male-oriented publications including, Men's Health, Esquire, Rolling Stone and Wired. |